We are pleased to invite you to the Anoto Functionality Conference 2009 at the Grand Hotel in Lund, October 27-29.
The theme this year is Change
Anoto is changing – change with us!
We have come far but there are still many challenges ahead of us. The conference will be an opportunity for all of us to come together to discuss these. The world around us is changing and new challenges as well as new opportunities arise.
We will in-depth discuss how introducing digital pen and paper has changed the processes and working environment in companies. We have invited keynote speakers on the subject of change; how to change from a technology oriented organisation to a sales and marketing orientation, what is changing in the broader picture and what that means to us. Special sessions will focus on how we, Anoto and our partners can change to make the digital pen and paper ubiquitous.
The first day will be split into two parallel tracks, one for the bronze and silver partners and one for gold and platinum partners.
For Bronze and Silver partners we are focusing on Solution Selling to end-customers with an agenda including, Success factors, Marketing Tools from Anoto, Benefits discussion, ROI/TCO, Competing Technologies , how to transform from a technically oriented to sales focused company.
For Gold and Platinum partners we aim to inspire and discuss how to expand our business and what mutual steps we need to take to enable this transformation. Our aim is to have an open interchange of views and knowledge.
In the evening we will all get together for a buffet and drinks in the new Anoto office.
The second day will include a knowledgeable keynote speaker as well as cover topics like Anoto´s strategy, Marketing & PR, Sales, product roadmap and new product launches. In the afternoon we will have the opportunity to listen to in-depth case stories. We will focus on a few cases which will be presented in detail. You have the opportunity to be one of those cases if you have a case that meets the criteria. Read more about how to apply, criterias and benefits for you and your end-customer.
We will end the day with a gala dinner and a Golden Pen awards ceremony.
The third day will include round table discussions, workshops and trainings including updates on new product functionality.
As always, you will have the possibility to show your solutions and products in the exhibition area starting day 2.
New for this year: The technology track from previous year will not be a part of this conference; instead we are looking into the possibility for a more frequent technical information forum.
We look forward to an eventful and exciting Conference.
Welcome to the Anoto Functionality Conference 2009!